This 2.5 minute YouTube video is definitely worth watching  and 2.5+ million other viewers think so too.

If  you haven’t seen it, click on the link and remind yourself why it’s so important to stand up for our profession and #SayNoToSpec

http://www.zulualphakilo.com/saynotospec/

Respect to Zak Mroueh, Chief Creative Officer & Founder, Zulu Alpha Kilo, and his team.