Monthly Archives: January 2019

2019 Value Based Pricing

By | 2019-01-24T18:23:30+10:00 January 24th, 2019|Financial tips, Pricing policy|

 Value is in the eye of the beholder Last year I worked with a number of agencies which, in addition to their traditional pricing models, introduced value based pricing methodology. Value based pricing shifts the focus from talking about how the work is done, to the results the client should expect. So to be effective, [...]

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