Following on from the January topic of Value-Based Pricing utilising infographics to display results, it is worth taking the time to revamp your monthly management report – contents and format.
Results only mean something when they are compared to your targets.
What do you report on your financial dashboard?
• Retainer versus projects
• Profit per client, per revenue stream
• Income mix of intellectual property, fee income, and markup
• Billings versus deliverables
• Return on investment
• Cash collection
• Resource utilisation and contribution margin
Are your agency targets crystal clear? Do your people know how to recalibrate and adjust your aim each month. to hit the bulls-eye?
Train your people to be super smart when it comes to the money side of their job.
Let me help you to build clarity, check the pulse on your job management system, and inspire your team to learn and grow.
Get in touch: call me – I’d love the opportunity to add value.