Revenue Models

By |2022-03-12T19:41:40+11:00March 12th, 2022|Brand value, Creative, Intellectual property, Pricing policy, Revenue Improvement|

Value pricing – create your own framework A lot of work goes into creating successful Intellectual Property intangible brand assets and marketing campaigns. Unfortunately, many of the millions of ideas and thousands of hours invested each year, are not sold for a price which reflects the value delivered. In fact, many agencies say that the [...]

Power to the jingle – sonic communication

By |2022-03-11T19:30:59+11:00May 25th, 2021|Brand value, Creative, Intellectual property|

KMint Workshop with: Matt Hayward Music is a complementary tool used to grow a brand strategically - Television commercials that use sonic brand cues capture 8.5 times more attention than TVCs that don't. Do you know how to incorporate Sonic branding cues into your campaigns? Just like casting, colour palette, visuals - audio cues like [...]

Break the brief and 10x your business

By |2022-03-11T19:31:56+11:00February 23rd, 2021|Creative|

KMint Workshop with: Nicola Mansfield COVID has meant we need to change the way we change people. Are the same old products and processes fit for purpose? It’s time to rethink the way we work with clients. Use design thinking to provide better outcomes for your clients and take a share in the value you’ve [...]

Go to Top