Pipeline Strategy – Visualising the numbers can totally change the game
Jumpstart your pipeline with a fresh approach:

Sometimes you need to change things up, to refresh the way you look at the data – excite your team, generate renewed energy, focus and show them how they can make a difference.

Kathryn believes that when it comes to developing new business: everyone in the agency has a role to play. Armed with over three decades’ worth of experience in the MarComms sector, Kathryn will work with you to develop a Pipeline Strategy to grow your business – sales and revenue:

  • Historic facts to build a baseline
  • Projected sales and revenue.
  • Set targets
  • Benchmark and monitor key margins
  • Rolling forecast
  • Visual dashboards


Fantastic! Now the team have a simple, easy to use report, which captures all forms of revenue per client, per month, with probability rankings. We can now confidently see the year in advance, with confidence in the numbers, and our new business routine.
Group Account Director
The whole team loved learning how to court prospects using Kathryn’s authentic approach, engaging everyone, at all levels to identify and systemise holistic involvement, so that we now have a perpetual new business function.
Managing Director