Revenue clarity

By |2022-11-24T13:12:24+11:00November 24th, 2022|Financial tips, Revenue Improvement|

Photo by Subbotina Anna on shutterstock   Revenue clarity Don't waste time wondering what THE GAP is, and what you need to do to close it. Get clarity and Chief Financial Officer (CFO) Direction with a visual Key Metrics Dashboard and weekly CFO Flash to keep you up to date and on track. Mature agencies [...]

Revenue Models

By |2022-03-12T19:41:40+11:00March 12th, 2022|Brand value, Creative, Intellectual property, Pricing policy, Revenue Improvement|

Value pricing – create your own framework A lot of work goes into creating successful Intellectual Property intangible brand assets and marketing campaigns. Unfortunately, many of the millions of ideas and thousands of hours invested each year, are not sold for a price which reflects the value delivered. In fact, many agencies say that the [...]

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